Eco Design

An eco-friendly approach is now expected by many consumers and brands need to respond.  Quite often, the eco option can have a positive effect on the bottom line.

Minima have some bespoke tools to audit and benchmark the sustainability of our design concepts either against each other against a product to be replaced or against the competition.  The company are the only UK design consultancy trained in the use of the Ecolizer^TM 2.0 design sustainability auditing tool.

Provided as part of the European C2C Network, it gives us a basis on which to assess and communicate eco-design options from the early stages of a project.  On top of this, experience gained over the years in a wide range of market sectors is important to understand the impact of material choice and design detailing on the sustainability of a product during its life cycle.

Outputs of the overall approach can range from the simple attention to detailing to make material re-use of a part easier for the creation of 100% recyclable parts and packaging.  The results of an environmental assessment aim at improving market success and business efficiency as much as saving the planet.