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Gas Genie

Minima was approached to provide a means of promoting state of the art fuel cell technology by providing industrial designs to build brand recognition in a range of target markets.  The hydrogen fuel cell generator was aimed as a new concept for consumer off-grid electricity supply.  

Predominantly, this is a device to provide power for temporary interruptions in supply, so a number of variants were designed around the standard device for use in areas such as leisure - boats and caravans, and UPS enterprise applications.

Styling was modelled to suit end users’ perception of a high tech device and was crucial for market acceptance as was the need for cost effective manufacture and ease of use.  Minima’s leading edge design technology allowed for a product range to be developed quickly using a standardised chassis format whilst allowing for the market to be tested long before manufacturing costs were incurred.

Ideation Concept Sketching Prototyping Testing Design for manufacture & assembly Packaging design / manufacture Technical Documentation Awards/
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